The only difference here is the customer’s shopping experience. At a traditional dealership, the financial conversation is often the last part of your experience. After you've seen a few models, asked a host of car questions, and possibly test driven one, the dealer will help you explore payment options. At a BHPH dealership, the process is usually reversed. The dealer will ask you a series of questions, possibly run a credit report, and invest in understanding your credit history before showing you available cars. Finally, with your monthly payment range and down payment information factored, you will be shown cars that are right for you and your unique financial situation.
I've read quite a lot about privacy, thank you. There are well documented and serious issues regarding privacy at Google. They're great compared to some other companies who have suffered serious data breaches -- Yahoo, LinkedIn, the list is really endless -- and I do have faith that our data is safe from that mode of attack. Unless an internal employee goes rogue, our search data will remain safe from external threat.
Buying a vehicle, no matter if it is new or used, is a huge decision and a major life event. A great deal of planning and research has gone into it before you even walk onto the dealership lot, so why should it continue to be made more complex once you have opted to make your purchase? It’s complicated enough, so we want to make it easier for you by cutting out the middleman. This also allows us to work with you if you have bad credit, or are just getting started and have no credit at all. Everyone has to start somewhere, right?